Markets

AgriDigital to launch integrated grain industry platform at AGIC 2017

Grain Central, July 26, 2017

AGRIDIGITAL will officially launch its AgriDigital integrated grains industry platform at the upcoming Australian Grains Industry Conference (AGIC) in Melbourne on August 2 and 3.

AgriDigital says the cloud-based product is the first ever integrated platform for the global grains industry, and seamlessly connects the supply chain from farmers through to consumers.

Using AgriDigital, growers, buyers and site operators can manage their commodity contracts, orders, deliveries, transfers, invoices and payments from a single platform.

The company says the current process is often rife with double handling and manual data entry, which consumes precious time.

“(Using AgriDigital) transactions are seamless, with grower and buyer contracts and deliveries created in just a few clicks. Instant SMS and email notifications mean no more back and forth with counterparties and everyone is kept in the loop,” a company statement said.

AgriDigital provides an extensive range of rich data reporting and analytics, with users able to gain insight into their operations in real time.

AgriDigital also integrates easily into existing accounting systems, streamlining business processes and reducing inefficiencies.

Initially focused on grain, AgriDigital plans to expand to other commodities including cotton and livestock in 2018.

Since moving on from Agfarm, Bob McKay, Emma Weston and Ben Reid teamed up again to develop the AgriDigital platform.

“AgriDigital was born out of a need to solve three key challenges in the agricultural industry,” AgriDigital co-founder and executive chairman, Mr McKay, said.

“Currently, farmers don’t get paid for what they deliver, when they deliver; buyers can’t get the finance to pay the growers when they deliver; and consumers don’t really know where their food comes from.”

Industry heavyweight, Fletcher International Exports (FIE) has already implemented AgriDigital in anticipation for the upcoming harvest.

According to FIE CFO, Kent Dickens, implementing AgriDigital has “fostered better relationships with our farmers, and has given them the confidence that [FIE] will be here for them in the future and are prepared to invest in technologies that make the industry better.”

The launch of the AgriDigital commodity management solution is the first phase in achieving AgriDigital’s vision of digitising agricultural supply chains.

“We’ve taken the first step in de-risking the agri-supply chain for all participants and we’re really pleased with the number of AgriDigital users who have already signed on to join us on the journey.” AgriDigital co-founder and chief executive officer, Ms Weston, said.

“But we won’t be stopping there. We will soon be launching a supply chain finance module that will provide real time valuing of underlying commodities that will save both time and money for borrowers and financiers alike.”

In December 2016, AgriDigital successfully executed the world’s first settlement of an agricultural commodity on a blockchain, enabling real-time payment on title transfer for Australian grain growers.

AgriDigital said it continues to take the lead in the experimentation and use of blockchain in agriculture.

Co-founder and AgriDigital executive director, Ben Reid, is looking to AGIC as an exciting next step for the company.

“The annual grains industry conference is a fantastic launching pad for AgriDigital,” Mr Reid said.

“With nearly 1000 delegates attending over the two days, it gives us a great opportunity to really showcase the product to the users we’ve designed it for, and to demonstrate how AgriDigital can fundamentally change the way their grain transactions, improving efficiencies, and leaving them with more time to focus on what they do best.”

Source: AgriDigital

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